Random Covert Poetrycopywriting history irwin frank kern John Grinder civil war frank kern Modern Business Course influence techniques persuasion 2 men ad copywriters board christopher tomasulo NLP character creation Alexander Hamilton Institute 1919 Ad hypnosis wall street journal anchors milton erickson dr sulo value gregory bateson two young men salty droid propaganda wsj copywriting heuristics richard bandler perceptual character Neuro Linguistic Programming Forging Ahead In Business mental architecture pitch Bruce Barton alfred korzybski anchoring virginia satir michel fortin kahneman wall street journal 2 men ad
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Denny Hatch claims that the Wall Street Journal “Two Young Men” letter by Martin Conroy generated over $1 billion in revenues and ran for 28 years. Find out what ads Martin Conroy used as models to craft this powerhouse letter and how you can use the same source he used to become a great copy writer. Continue reading →
From 1999 till 2005 I ran a discussion group with many of today’s top marketers and copywriters. Not only did we exchange great ideas but also great finds. In 2003 I happened upon what seemed to be a predecessor of the “Two Young Men” ad that the WSJ has consistently used.
This ad was printed in 1919.
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