Tag Archives: propaganda

Propaganda – Word Play

A look at the origins of the word Propaganda and other words that are related to it. Tracing the meaning of these words allows for a true understanding of the word Propaganda and what it’s designed to do. Continue reading

Posted in Authority, Cialdini Six, Crowd Control, Propaganda, Word Origins | Tagged , , , , , , , , , , , , , , , , | 2 Comments

Frank Kern’s Character

Frank Kern went business-mano to surfboard-daddy-o in an overnight transformation that enabled him to cash in for millions of dollars. What happened and why did he create this virtual or perceptual character for himself? Read this article to understand character creation and Dr. Sulo’s concept of the Perceptual Character. Continue reading

Posted in Ad Men, Covert Marketing, Perceptual Character | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment