Tag Archives: persuasion

The Key to Mastering Covert Persuasion is in Your Big Left Toe

Posted on August 27, 2010 by Christopher Tomasulo

When was the last time you thought about your big left toe before I just asked you to? Honestly. Probably when you stubbed it on something and started cursing and hopping around on one foot. When you stub your big left toe your attention and awareness moves to it immediately. Or maybe you had an ingrown toenail. There really aren’t too many other reasons that you would be thinking about it would there? Except… Continue reading →

Posted in Covert Persuasion, Mind Control | Tagged awareness test, awareness test video, big left toe, big left toe method, directing attention, directing awareness, dr sulo, influence techniques, monkey business illusion, moving minds, persuasion, stepped awareness | 6 Comments

Appealing to Hidden Wants, Taboo Needs and Secret Desires

Posted on August 19, 2010 by Christopher Tomasulo

Take a quick glance around your house or in your driveway (or your neighbor’s driveway) and it quickly becomes clear that we do not just buy things for utility. If we just needed a vehicle to get to our job 10 miles a way, a $1,200 moped would do just as well as a $30,000 Lexus or a $120,000 Porsche. Continue reading →

Posted in Covert Persuasion, Hidden Wants and Secret Desires, Hypnosis, Hypnotic Phenomena | Tagged accelerated persuasion, anchors, associations, buying trance, copywriters board, copywriting, copywriting seminar, copywriting tips, dark side patterns, dark side persuasion, david deangelo, desires, eben pagan, gary halbert, gary halbert seminar, harlan kilstein, headline writing, hypnosis, hypnotic phenomenon, influence techniques, J.P. Morgan quote, john caples, justification, kenrick cleveland, Mark Twain quote, michel fortin, monsters and magical sticks, Neuro Linguistic Programming, NLP, no such thing as hypnosis, persuasion, persuasion techniques, reasons for buying, richard bandler, ross jeffries, sales appeal, sales hook, sales triggers, secret desires, steven heller, taboo, terry steele, Tested Advertising Methods, triggers, unconscious | 1 Comment

Frank Kern’s Character

Posted on August 17, 2010 by Christopher Tomasulo

Frank Kern went business-mano to surfboard-daddy-o in an overnight transformation that enabled him to cash in for millions of dollars. What happened and why did he create this virtual or perceptual character for himself? Read this article to understand character creation and Dr. Sulo’s concept of the Perceptual Character. Continue reading →

Posted in Ad Men, Covert Marketing, Perceptual Character | Tagged acting, building trust, character creation, christopher tomasulo, copywriters board, covert marketing, creating a character, frank kern, heath ledgers, influence, irwin frank kern, kern, lords of dogtown, marcel proust, marketing, mass control, michel fortin, perceptual character, perceptual difference, perspective, persuasion, persuasion through character, propaganda, surf boards, target audience | 1 Comment

Tag Archives: persuasion

The Key to Mastering Covert Persuasion is in Your Big Left Toe

Appealing to Hidden Wants, Taboo Needs and Secret Desires

Frank Kern’s Character

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