-
Recent Articles
Recent Comments
Random Covert Poetry
NLP civil war influence techniques Alexander Hamilton Institute heuristics frank kern dr sulo michel fortin Neuro Linguistic Programming John Grinder character creation hypnosis christopher tomasulo copywriting kahneman 2 men ad copywriting history propaganda Forging Ahead In Business milton erickson wall street journal anchoring mental architecture pitch value persuasion gregory bateson Modern Business Course salty droid irwin frank kern wall street journal 2 men ad 1919 Ad copywriters board perceptual character anchors wsj richard bandler virginia satir Bruce Barton alfred korzybski two young men
Tag Archives: perceptual difference
Frank Kern’s Character
Frank Kern went business-mano to surfboard-daddy-o in an overnight transformation that enabled him to cash in for millions of dollars. What happened and why did he create this virtual or perceptual character for himself? Read this article to understand character creation and Dr. Sulo’s concept of the Perceptual Character. Continue reading →
Posted in Ad Men, Covert Marketing, Perceptual Character
|
Tagged acting, building trust, character creation, christopher tomasulo, copywriters board, covert marketing, creating a character, frank kern, heath ledgers, influence, irwin frank kern, kern, lords of dogtown, marcel proust, marketing, mass control, michel fortin, perceptual character, perceptual difference, perspective, persuasion, persuasion through character, propaganda, surf boards, target audience
|
1 Comment