Random Covert Poetryhypnosis salty droid character creation Bruce Barton Forging Ahead In Business propaganda Modern Business Course michel fortin milton erickson value kahneman wall street journal 2 men ad influence techniques 1919 Ad frank kern heuristics alfred korzybski christopher tomasulo perceptual character persuasion copywriting history 2 men ad irwin frank kern gregory bateson virginia satir anchors dr sulo NLP Neuro Linguistic Programming mental architecture pitch wsj copywriting civil war copywriters board wall street journal Alexander Hamilton Institute richard bandler two young men anchoring John Grinder
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Denny Hatch claims that the Wall Street Journal “Two Young Men” letter by Martin Conroy generated over $1 billion in revenues and ran for 28 years. Find out what ads Martin Conroy used as models to craft this powerhouse letter and how you can use the same source he used to become a great copy writer. Continue reading →
From 1999 till 2005 I ran a discussion group with many of today’s top marketers and copywriters. Not only did we exchange great ideas but also great finds. In 2003 I happened upon what seemed to be a predecessor of the “Two Young Men” ad that the WSJ has consistently used.
This ad was printed in 1919.
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