Random Covert Poetry1919 Ad frank kern kahneman character creation anchoring hypnosis salty droid 2 men ad richard bandler Bruce Barton persuasion copywriting copywriting history anchors copywriters board wall street journal propaganda heuristics irwin frank kern wall street journal 2 men ad michel fortin Modern Business Course virginia satir mental architecture pitch influence techniques Alexander Hamilton Institute gregory bateson perceptual character wsj dr sulo civil war alfred korzybski Forging Ahead In Business two young men milton erickson Neuro Linguistic Programming value John Grinder NLP christopher tomasulo
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Denny Hatch claims that the Wall Street Journal “Two Young Men” letter by Martin Conroy generated over $1 billion in revenues and ran for 28 years. Find out what ads Martin Conroy used as models to craft this powerhouse letter and how you can use the same source he used to become a great copy writer. Continue reading →
From 1999 till 2005 I ran a discussion group with many of today’s top marketers and copywriters. Not only did we exchange great ideas but also great finds. In 2003 I happened upon what seemed to be a predecessor of the “Two Young Men” ad that the WSJ has consistently used.
This ad was printed in 1919.
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