Random Covert Poetrysalty droid richard bandler copywriting history virginia satir copywriters board anchoring character creation 1919 Ad perceptual character wall street journal 2 men ad kahneman copywriting civil war heuristics NLP wsj two young men persuasion michel fortin alfred korzybski christopher tomasulo wall street journal 2 men ad hypnosis propaganda Forging Ahead In Business irwin frank kern Modern Business Course Neuro Linguistic Programming Bruce Barton gregory bateson dr sulo mental architecture pitch anchors Alexander Hamilton Institute influence techniques frank kern milton erickson John Grinder value
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Denny Hatch claims that the Wall Street Journal “Two Young Men” letter by Martin Conroy generated over $1 billion in revenues and ran for 28 years. Find out what ads Martin Conroy used as models to craft this powerhouse letter and how you can use the same source he used to become a great copy writer. Continue reading →
From 1999 till 2005 I ran a discussion group with many of today’s top marketers and copywriters. Not only did we exchange great ideas but also great finds. In 2003 I happened upon what seemed to be a predecessor of the “Two Young Men” ad that the WSJ has consistently used.
This ad was printed in 1919.
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