Random Covert Poetrycopywriting history anchors michel fortin hypnosis milton erickson christopher tomasulo Neuro Linguistic Programming Bruce Barton kahneman 2 men ad copywriting frank kern propaganda salty droid mental architecture pitch richard bandler perceptual character dr sulo heuristics character creation gregory bateson 1919 Ad civil war influence techniques irwin frank kern NLP Modern Business Course Alexander Hamilton Institute persuasion copywriters board wall street journal 2 men ad John Grinder alfred korzybski virginia satir anchoring Forging Ahead In Business wsj wall street journal value two young men
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Denny Hatch claims that the Wall Street Journal “Two Young Men” letter by Martin Conroy generated over $1 billion in revenues and ran for 28 years. Find out what ads Martin Conroy used as models to craft this powerhouse letter and how you can use the same source he used to become a great copy writer. Continue reading →
From 1999 till 2005 I ran a discussion group with many of today’s top marketers and copywriters. Not only did we exchange great ideas but also great finds. In 2003 I happened upon what seemed to be a predecessor of the “Two Young Men” ad that the WSJ has consistently used.
This ad was printed in 1919.
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