Random Covert Poetryheuristics irwin frank kern copywriting history frank kern persuasion dr sulo virginia satir kahneman copywriters board Forging Ahead In Business Bruce Barton NLP gregory bateson value Alexander Hamilton Institute character creation richard bandler Neuro Linguistic Programming salty droid civil war milton erickson influence techniques anchors perceptual character alfred korzybski hypnosis 1919 Ad wall street journal 2 men ad Modern Business Course wsj 2 men ad christopher tomasulo michel fortin wall street journal John Grinder two young men propaganda mental architecture pitch anchoring copywriting
Tag Archives: 1919 Ad
Denny Hatch claims that the Wall Street Journal “Two Young Men” letter by Martin Conroy generated over $1 billion in revenues and ran for 28 years. Find out what ads Martin Conroy used as models to craft this powerhouse letter and how you can use the same source he used to become a great copy writer. Continue reading →
From 1999 till 2005 I ran a discussion group with many of today’s top marketers and copywriters. Not only did we exchange great ideas but also great finds. In 2003 I happened upon what seemed to be a predecessor of the “Two Young Men” ad that the WSJ has consistently used.
This ad was printed in 1919.
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