Random Covert Poetryanchors hypnosis John Grinder Bruce Barton frank kern Forging Ahead In Business perceptual character 1919 Ad gregory bateson two young men copywriters board copywriting history Neuro Linguistic Programming character creation persuasion propaganda NLP 2 men ad irwin frank kern value wsj kahneman virginia satir christopher tomasulo milton erickson salty droid alfred korzybski dr sulo anchoring wall street journal 2 men ad wall street journal mental architecture pitch michel fortin heuristics Alexander Hamilton Institute richard bandler Modern Business Course influence techniques copywriting civil war
Category Archives: Social Psychology
In 1924 a George Burton Hotchkiss copywriting book suggests that people use social proof in ad copy but calls it “imitative suggestion”. Are imitative suggestion and social proof the same and are they a form of hypnosis? Continue reading →
Found this great site where the world’s most renowned scientists and researchers were asked the following question this year:
The Edge Annual Question — 2008
“When thinking changes your mind, that’s philosophy.
When God changes your mind, that’s faith.
When facts change your mind, that’s science.
WHAT HAVE YOU CHANGED YOUR MIND ABOUT? WHY? Continue reading →