Random Covert Poetrywall street journal christopher tomasulo copywriters board persuasion civil war heuristics frank kern propaganda Alexander Hamilton Institute kahneman Bruce Barton anchoring salty droid milton erickson copywriting 1919 Ad perceptual character copywriting history Neuro Linguistic Programming value mental architecture pitch character creation dr sulo wall street journal 2 men ad Forging Ahead In Business anchors hypnosis richard bandler michel fortin virginia satir wsj two young men 2 men ad gregory bateson John Grinder influence techniques irwin frank kern NLP alfred korzybski Modern Business Course
Category Archives: Social Psychology
In 1924 a George Burton Hotchkiss copywriting book suggests that people use social proof in ad copy but calls it “imitative suggestion”. Are imitative suggestion and social proof the same and are they a form of hypnosis? Continue reading →
Found this great site where the world’s most renowned scientists and researchers were asked the following question this year:
The Edge Annual Question — 2008
“When thinking changes your mind, that’s philosophy.
When God changes your mind, that’s faith.
When facts change your mind, that’s science.
WHAT HAVE YOU CHANGED YOUR MIND ABOUT? WHY? Continue reading →