Category Archives: Sales Pitch

Bill Bonner’s Daily Reckoning Video Sales Letters

The ads that The Daily Reckoning and other Agora publications run have changed their advertising format. Will the new format sell as much as the old? Continue reading

Posted in Ad Men, Monthly Update, Sales Pitch | Tagged , , , , , , | 22 Comments

The Sales Pitch Plus Four Other Pitches Every Persuader Must Master

The sales pitch is used in every medium. Newspaper advertisements + radio ads with immediate calls to action, late night TV infomercials and door-to-door salesmen all use a sales pitch to sell their goods. This article defines the sales pitch and contrasts it with 4 other types of pitches that you can use to persuade and influence. Continue reading

Posted in Persuasion, Sales Pitch | Tagged , , , , , , , , , , , , | 4 Comments